:: journal of alcohol advertising
August 16, 2011

Much of the research to date has suggested that alcohol advertising has an indirect effect on Journal of Consulting and Clinical Psychology, 50, 336-364.

January 15, 2012

Introduction The debate over the advertising and promotion of alcoholic beverages is an | Article from Southern Economic Journal April 1,

Citation: Madden, P.A. and Grube, J.W. "The frequency and nature of alcohol and tobacco advertising in televised sports, 1990 through 1992," American Journal

Lubbock Online | Lubbock Avalanche-Journal. Site Web

Gender differences in evaluations of tobacco and alcohol advertisements. Canadian Journal of Behavioural Science/Revue canadienne des sciences du

November 17, 2011

In 2002 youth saw 20% more advertising for all alcohol and 26% more distilled spirits advertising, the largest category of magazine alcohol advertising, than

A report from the Committee on Health and Children wants to ban TV ads for alcohol before 9pm, and all ads on social networks.

61.5 percent of all alcohol advertising expenditures went magazine (2001- 2004), and radio (June-August 2004) ads for beer and distilled

Alcohol Ads In Print Analyzing Alcohol Advertisements & Marketing research conducted by Erica Austin and others: Dec 2005 Journal of

February 11, 2012

Alcohol advertising and marketing may lead to underage drinking. A large systematic review of more than 13000 people, reported in the open access journal

Journal of Studies on Alcohol and Drugs If it can be demonstrated that advertising contributes to availability, perhaps in the form of what has been called social

From May 2004 until March 2005 television and magazine advertising campaigns (national and regional) were monitored for alcohol products. The television

The monitoring of alcohol advertising is addressed in a . Exposure of children and adolescents to alcohol advertising on television in Australia. Journal of

October 24, 2011

Journal of Studies on Alcohol and Drugs were exposed to alcohol advertising on free-to-air television in Sydney, Australia, during the period from March 2005

Youth exposure to alcohol advertising on U.S. television increased 71 percent between 2001 and 2009, more than . Journal of Studies on Alcohol and Drugs.

Depending on the target market of the magazine, alcohol advertisers tailor their ads specifically for that magazine. ∎ Different alcohol manufacturers want to

Although the debate on alcohol advertising has been ongoing for many years, “Advertising and alcohol sales: A legal impact study,” Journal of Studies on

November 28, 2011

methods of regulating or eliminating alcoholic beverage advertising. This outcry is similar Journal of Advertising Research, 19(4, August. 1979), pp. 19-29. 8.

Adolescent male reactions to TV beer ads: The effects of sports content and programming context. Journal of Studies on Alcohol, 57, 425-433. Snyder, L.B.

JAMA published an article on the exposure of alcohol advertisements by adolescents and It was also reported in the New York Times and Time magazine.

From May 2004 until March 2005 television and magazine advertising campaigns were monitored for alcohol products. Over this period 14 complaints against

October 13, 2011

Article Title: Alcohol advertising and youth: A measured approach. Journal: Journal of Public Health Policy. Volume: 26. Edition: 3. Issue: 26. Pages: 312-325

1991 Brand name alcohol advertising on television and radio was first permitted. The decision was made by . American Journal of Public Health 1984. 11. Wyllie, A.

and organizations to regulate alcohol advertising and to promote social responsibility. It closes Scottish Journal of Political Economy, 38(4): 369-385. Duffy

score to reflect the amount of exposure to TV beer adver- tising, magazine alcohol advertising, beer concession stands and in-store advertising displays [16] .

April 13, 2012

numerous alcohol-related policy state- ments, we find it extraordinary that the journal would accept advertising from the alcohol industry. You should note that

Ogborne, Alan C., and Smart, Reginald G. Will restrictions on alcohol advertising reduce alcohol consumption? British Journal of Addiction, 1980, 75, 293-296.

Alcohol is the drug most widely used by African-American youth.1 of magazine alcohol advertising) per capita than adults age 21 and over.7

Key Research in Medical Specialty Areas: Journal Watch Specialties Across most time slots, the number of alcohol advertisements increases

March 22, 2012

The Wall Street Journal has described the activist group as engaging in a crusade against alcohol advertising. CAMY distributes its reports

The sales and advertising of alcoholic beverages have been controversial since .. of Alcohol Advertisements in College Newspapers,'t Journal of the American

Table 1 shows the odds ratios in different situations from a 2007 study, (7) published in the Journal of Alcohol and Alcoholism. While retail ad exposure is

"The advertisement and promotion of alcohol is prohibited, with the exception of beer." Art 13, The Act on Combating Alcoholism. It seems clear

August 8, 2011

alcoholic beverage industry targeting minors with magazine ads?

A new study just published in the Fall edition of the Journal of Advertising examines the nature and impact of messages about alcohol conveyed in a television

For example, one of every six magazine advertisements and one of every fourteen television advertisements for alcohol, target underage drinkers (Austin & Hust,

13. • Alcohol advertising in just 11 magazines accounted for nearly 80% of Hispanic youth exposure to alcohol magazine advertising in 2003,

February 22, 2012

Journal of Public Health Policy (2005) 26, 312-325. doi: o. Io57/palgrave.jphp.3 20003 8. Keywords: alcohol, advertising, youth. INTRODUCTION. Youth alcohol

Research on alcohol advertising suggests that adolescents and children are a uniquely . Australian and New Zealand Journal of Public Health, 25(2): 126-131 .

Alcohol producers heavily target the college demographic through magazine, billboard, internet, and television advertising, as well as spring break promotions,

Appears in Collections: Socio-Management Journal Articles. Peer Review Status: Refereed. Title: Impact of Alcohol Advertising and Media Exposure on

August 23, 2011

for alcoholic beverages.1 Add to these other forms of advertising (magazine ads, billboards, Web sites and brand-related clothing and products), signage at

Appears in Collections: Socio-Management Journal Articles. Peer Review Status: Refereed. Title: Alcohol Advertising: the last chance saloon. Author(s)

Journal of Advertising Research, 19 (August), 1979, 19-29. · Fisher, Joseph C. Advertising, Alcohol Consumption, and Abuse: A Worldwide Survey, Greenwood

alcohol ads, Nit, placed in the ith magazine in year t: EšNitŽ ¼ expšX#itb ž Z#ith ž aPit ž dlnšissuesiŽŽ,. š1Ž where X is a vector of reader demographics, Z

October 6, 2011

Image Advertisements for Alcohol Products: Is There Appeal Associated with Adolescents' Intention to Consume Alcohol. Journal article by Kathleen J. Kelly,

Two studies of successful brand advertising in the alcohol industry failed to reveal a International Journal of Advertising 13 (1994): 287-310.

Journal of Adolescent Health,. 35(6):529.e7-18. 2. Smith L. A. and Foxcroft D. R. 2009. The effect of alcohol advertising, marketing and portrayal

Little wonder the journal Alcohol and Alcoholism reports that advertising influences teens to drink alcohol. Of course, this accomplished industry did not become

October 2, 2011

Between 2001 and 2007, there were more than 2 million television ads and 20000 magazine ads for alcoholic products. This heavy advertising effort leads to

EJ792825 - Alcohol Advertisements in Youth-Oriented Magazines: Persuasive Source: American Journal of Health Education, v36 n5 p258-265 Sep-Oct 2005

for each magazine was drawn from CAMY (2005a, p. 20), which covers annual count data on alcohol ads in 124 consumer magazines for the years 2001-03.

This article reviews, critiques and politicises the positivist approaches that presently dominate alcohol advertising health research, and considers the benefits of

September 3, 2011

Wilcox, The Effect of Price Advertising on Alcoholic Beverage Sales, JOURNAL OF ADVER-. TISING RESEARCH (Oct./Nov. 1985). Wilcox, Implications of First

ability, all six coders analyzed ten alcohol advertisements found in the same issue of a magazine and produced an overall agreement of 92% among the coders

Failure of self regulation of UK alcohol advertising. Hastings, G., Brooks, O., of UK alcohol advertising. British Medical Journal, 340 . b5650.

The association between youth exposure to alcohol advertisement and Advertising: What Makes It Attractive to Youth?,” Journal of Health Communica-

September 12, 2011

What are alcohol advertising restrictions and how do they work? Restrictions on alcohol to the Poor. Journal of Public Health Policy, 16(2):213-30, 1995.

55 Samples from Vogue, Stuff, GQ, Rolling Stone, Stanford Magazine, Esquire, Details, Smithsonian, Glamour, Crunch, Entertainment Weekly, InStyle and The

Journal of Environmental and Public Health Exposure to alcohol advertising and ownership of alcohol promotional items, such as t-shirts, lighters, matches,

Tobacco advertising in gender oriented popular magazines. . Bar and club tobacco promotions in the alternative press . Journal of Alcohol and Zinser, O.,

January 15, 2012

Alcohol advertising and youth. John B Ford, Erica Weintraub Austin and Stacey J.T. Hust, International Journal of Advertising, Vol. 25, No. 4, 2006

Reports from the Center on Alcohol Marketing and Youth (CAMY) have of Hispanic youth exposure to alcohol magazine advertising in 2003, and ads in 15

in this month's Clinical Medicine journal that underlines the significant

as quoted in the Wall Street Journal,12/17/01. Alcohol Advertising Influences Attitudes, Beliefs, and Behaviors. Children and teens already view far too many

November 27, 2011

Free Online Library: Alcohol advertising restrictions supported.(News) by "The Journal (Newcastle, England)"; Business Business, international

Both the level of alcohol-related problems on college campuses and the Both the level of alcohol-related problems on college campuses and the level of alcohol advertising are high. Title: Journal of studies on alcohol.

Journal of Studies on Alcohol, 1991, 52, 555-567, pp. 565 and 555; Ogborne, Alan C., and Smart, Reginald G. Will restrictions on alcohol advertising reduce

Alcohol Advertising - Scholarly books, journals and articles Alcohol Advertising at Questia, world's largest online library and research service. Subscribe now

December 22, 2011

Because alcohol ads are a small portion of the total number of advertisements in any given magazine and magazines generally, endogeneity of price is not a

Encyclopedia of Drugs, Alcohol, and Addictive Behavior - Advertising and the Alcohol Industry. (1983) Journal of Drug Education 13:313-325.

One generated a composite score to reflect the amount of exposure to TV beer advertising, magazine alcohol advertising, beer concession stands and in-store

Girls saw a staggering 95 percent more magazine advertising for low-alcohol refreshers than legal-age women on a per capita basis in 2002.viii. • Women ages

November 30, 2011

Publication » Association Between Residential Exposure to Outdoor Alcohol Advertising and Problem American journal of public health (impact factor: 4.37) .

Hill, L. and Casswell, S. (2000) Alcohol advertising and sponsorship. Commercial Communications. The Journal of Advertising and Marketing Policy and

Citation: Rob van Zanten, (2005) "Consumer Complaints Against Alcohol Advertisements: An Evaluation", International Journal of Wine Marketing, Vol. 17 Iss: 3

Jernigan, D.H. Re-framing a public health debate over alcohol advertising: The Center on Alcohol Marketing and Youth 2002-2008. Journal of Public Health

December 25, 2011

Helping Municipal Governments | Limiting Alcohol Advertising 1. Limiting Alcohol Advertising . Journal of Health Communication, 10(6), 553-565. Collins, R.L.

Alcohol and Cigarette Advertising in Ms. Magazine. MEREDITH MINKLER, LAWRENCE WALLACK, and. PATRICIA MADDEN. 56 r. ACH month, close to half a

Pub Types: Information Analyses; Journal Articles; Reports - Research. Abstract: Examines the perceived influence of alcohol advertising in a daily campus

See the article - "Failure of self regulation of UK alcohol advertising" - in the British Medical Journal here. This is a conclusion with great

March 29, 2012

distilled spirits (the largest category of magazine alcohol advertising) per capita than adults age 21 and over.7 In this context of general

Alcohol advertising exposure and perceptions: Links with alcohol expectancies and intentions to drink or drinking in underaged youth and young adults. Journal

Adolescents' attention to responsibility messages in magazine alcohol advertisements : An eye-tracking approach. Auteur(s) / Author(s). THOMSEN Steven R.

Journal of Health Psychology. approaches that presently dominate alcohol advertising health research, and considers the benefits of a culturalist alternative.

November 19, 2011

What are alcohol advertising restrictions and how do they work? Restrictions . on alcohol policies in the United States: Results from a national survey. Journal

Journal of Studies on Alcohol. v. 45, 1984, pp. 295-301. Sman, R.G. and Cutler, R.E. The Alcohol Advertising Ban in British Columbia: Problems. British Journal

2% of magazine advertisements. (Austin & Hust 2005). Even though these more recent alcohol advertisements included fewer portrayals of risky activities, the

The alcohol advertising ban in British Columbia: Problems and effects on beverage consumption. British Journal of Addiction 71, 13-21. 2. Examined the impact

March 18, 2012

Reducing the amount of youth exposure to alcohol advertising and increasing the number of Hispanic Journal of Behavioral Sciences 20(2): 155-74, 1998.

Aims: To assess the impact of alcohol advertising and media hand searches of key journals and reference lists of identified papers and key

A Frequency and Content Analysis of Alcohol Advertising on Brazilian Television - Journal of Studies on Alcohol and Drugs. A Frequency and

Based on the number of pages of all advertisements, Rolling Stone, a semimonthly magazine, had the greatest number of alcohol advertising

April 2, 2012

Alcohol Advertising. * Hill, L. (1999) What it means to be a Lion Red Man: alcohol advertising and kiwi masculinity. Women's Studies Journal, 15, 65-85. A111

Id. vLex: VLEX-53348739 - On regulating broadcast alcohol advertising. - Journal of Broadcasting & Electronic Media - Nbr. 371 - Author: Atkin, Charles K. - One

The role of alcohol advertising in excessive and hazardous drinking. C K Atkin, K Neuendorf, S McDermott in Journal of Drug Education (1983). Save reference

policymakers and regulators. EVALUATING MAGAZINE ADS. Early research on alcohol advertising in magazines was based on the method of content analysis,

September 2, 2011

Social Policy Journal of New Zealand, 25, 118-141. A175 *Casswell, S. (2005) TV advertisisng of alcohol is not in the interests of public health: comments on

How does alcohol advertising influence underage drinking? The role of desirability, identification and skepticism. Journal of Adolescent Health 38, 376- 384.

To determine the proportion of alcohol advertisements placed in the youngest age at which exposure to magazine advertising is tracked, and

NASPA Journal, Vol. 40, no. 1, Fall 2002. The Influence Of Alcohol Advertising on Students' Drinking Behaviors. Peggy J. Pedersen. ❖. This study examined the

May 15, 2012

Magazines print more alcohol ads as teen readership goes up, a study shows.

Strickland and Finn (1984) concluded that magazine alcohol ads are highly likely to include characters that demographically match the target audience, inviting

Alcohol Advertising in Washington State - Opportunity for Input . Journal of Studies on Alcohol and Drugs, 68, 587-596. Shaffer, H. (2002).

Federal regulators should investigate companies that advertise Articles · AllBusiness Slideshows · AllBusiness Blogs · Professional Journals of the advertising campaigns that promote caffeinated alcoholic drinks.

April 16, 2012

American Journal of Drug and Alcohol Abuse (in press). Vestal K. Association between adolescent viewership and alcohol advertising on cable television.

Youth commissioned Virtual Media. Resources (VMR) to audit the exposure of Hispanic youth to alcohol magazine, television and radio advertising in 2002.

Alcohol companies are aiming their magazine ads at youth, researchers at Boston University and Baltimore's Johns Hopkins University found.

the amount of attention given to alcohol advertisements, including common magazine advertisements that were shown to each subject. A moderate posi-

December 5, 2011

A.W. Stacy, J.B. Zogg, J.B. Unger, and C.W. Dent, "Exposure to Televised Alcohol Ads and Subsequent Adolescent Alcohol Use," American Journal of Health

Alcohol Advertising: A Key Public Health Concern. See e.g. J. P. Pierce et al., " Tobacco industry promotion of cigarettes and adolescent smoking," Journal of

Discover PalgraveOpen | Open Access options available for this journal Restrictions on alcohol advertising are vulnerable to challenge under international

The use of female sexuality in Australian alcohol advertising: public policy implications of young adults' reactions to stereotypes. Journal of

October 28, 2011

This report describes the first study of alcohol advertising in magazines since or Internet magazines or advertisements in partial-run magazine editions (i.e.,

Recently, the Center on Alcohol Marketing and Youth reported that in a sample of 98 magazines, nearly 30% of magazine alcohol advertising

37% of all college newspaper alcohol advertisements encourage excessive drinking. (Walfish, Steven et. at, International Journal of Addictions, 16:941-945,

HighBeam Research - Newspaper archives and journal articles This article examines count data for alcohol ads placed in 28 magazines in

March 28, 2012

There is a controversy around the negative effects of alcohol advertising on the drinking attitudes and . Journal of Studies in Alcohol 57 (4): 425-433. Solomon

Journal of Broadcasting & Electronic Media. Volume 31 This discussion concludes that ultimately the alcohol advertising issue is likely to be addressed on a

Saffer ("Alcohol Advertising and Youth") reviews the research and varying methodologies used to study the relationships among advertising, brand capital

Addiction scientists are calling for tighter regulation of alcohol advertising, as new research shows that self-regulation by the alcohol industry

February 2, 2012

A comprehensive database of more than 1 million television, magazine, and radio alcohol advertisement occurrences, cross-referenced to industry-standard

Article Title: The influence of alcohol advertising on students' drinking behaviors. Journal: NASPA Journal. Volume: 40. Edition: 1. Issue: 40. Pages: 25-38

composite score to reflect the amount of exposure to TV beer advertising, magazine alcohol advertising, beer concession stands and in-store advertising

—Television Advertise- ments for Alcoholic Drinks Do Reinforce Under-Age Drinking.“ British Journal on Addiction 83: 1399-. 1419. Alaska Department of Health

May 19, 2012

A study on alcohol advertising in magazines from 1997 to 2001 found that the number of beer and distilled spirits ads tended to increase with a magazine's youth

APHA, the Journal, and Alcohol Advertising—The Ethics Involved. 1. Seagram Fought California Proposition 134. Jonathan E. Freedman, Sharon R. Novey,

J Health Psychol. Jane Cherrington, Kerry Chamberlain and Joe Grixti. Relationships with Alcohol. Relocating Alcohol Advertising Research:

directly attacks alcohol products or the industry, including its advertising strategies. Warning labels .. Journal of Health Communications 2(1):17-42. European

May 11, 2012

Selection of documentsBecause alcohol advertising is so extensive (around OPEN ACCESS: All research articles are freely available online,

Barchitta, R. Alcohol Advertising. M.S.P.A. thesis. Sage Colleges, 1992. Berk, C.C. Alcohol industry faces suit alleging marketing to teens. Wall Street Journal

For each additional 1 million magazine readers aged twelve to nineteen, they found 1.6 times more beer advertisements. 81 Alcohol

According to the Sports Business Journal, beer and other alcohol companies spent $50 million advertising on college sports broadcasts last

November 30, 2011

Calls for tighter alcohol advertising restrictions as death toll rises marketing news. Read Calls for tighter alcohol advertising restrictions as

Analyzing Alcohol Advertisements & Marketing subscribes to Current Health 1 or Current Health 2 magazine, be sure to look for this topic,

The authors recommend restricted alcohol advertising near schools. Journal of Studies on Alcohol and Drugs,* 7/07, p. 587-596. ALCOHOL PREVENTION

Econometric analysis of alcohol advertising and drinking initiation. 5. Strickland (1982) Alcohol Advertising: orientations and influence, Journal of Advertising

March 22, 2012

Self-regulation of alcohol advertising: Is it working for Australia? Journal of Public Affairs, 2 (3), 153-165. Objective: Restrictions on alcohol advertising have

Image Advertisements for Alcohol Products: Is Their Appeal Associated with Adolescents' Intention to Consume Alcohol? Journal article by Kathleen J. Kelly,

Alcohol advertising is the promotion of alcoholic beverages by alcohol " ScienceDirect - American Journal of Preventive Medicine : The marketing of alcohol to

Jernigan, D.H. "Re-framing a public health debate over alcohol advertising: The Center on Alcohol Marketing and Youth 2002-2008." Journal of Public Health

November 11, 2011

Does aggregate alcohol advertising increase alcohol consumption among college students? Some researchers have concluded that the cultural myths and

Adolescent Exposure to Alcohol Advertising in Magazines By: King III C, Siegel M , Jernigan DH, Wulach L, Ross C, Dixon K and Ostroff J Published In: Journal of

adults, defined as ages 21 to 34, were exposed to slightly more magazine alcohol advertising than those under 21. Adults over 34 were exposed to the least

Journal of the New Zealand Medical Association, 02-June-2006, Vol 119 No 1235. Alcohol advertising in New Zealand. It is good to see that the NZMA Council

January 10, 2012

media from 2002 to 2006. The study found that alcohol advertising comprised 3.8 % of all magazine advertising and 8.6% of the advertising in magazines which

Youth Exposure to Alcohol Ads on TV Growing Faster Than Adults Ads Placed on Cable TV . Journal of Studies on Alcohol and Drugs. 2007

Alcohol advertising bans and alcohol abuse: Reply Article provided by Elsevier in its journal Journal of Health Economics. Volume (Year): 12

Given the preponderance of alcohol ads in stores, and the .. to other forms of alcohol advertising, such as television and magazine ads,

December 30, 2011

JPHP provides a medium for publication of scholarly articles on the epidemiologic and social foundations of public health policy; presents the results of research

Researchers study the effects of tobacco and alcohol advertising because the . Advertising Bans and Alcohol Abuse: An International Perspective," Journal of

boards and signs, and print (magazine . ing are not well developed as they apply to alcohol advertising.9 However, a state with such a provision provides a

In 2004, £202.5 million was spent on alcohol advertising.1. By beverage type .. 2.25%abv is prohibited except at the point of sale and in trade journals. Foreign

September 8, 2011

These effective policies include influencing accessibility to alcohol, in a hostile environment: Advertising as anti-health education” Journal of Alcohol & Drug

The influence of advertising on alcohol consumption: A literature review and an econometric analysis of four European nations. International Journal of

Journal of Adolescent Health, Volume 45, Issue 6, Pages 626-633, December to Alcohol Advertising in Magazines: An Evaluation of Advertising Placement in

Articles on Impact of Alcohol Marketing published in peer-reviewed journals, Home Studies on the effect of alcohol advertising and marketing on alcohol

August 22, 2011

Previous research articles examine the ethicality of advertisements with .. legally possible for it to be advertised, and that bans on alcohol advertising would

Sally Dickerson and Jane Dorsett, International Journal of Advertising, Vol. 23, No. 2, 2004, pp. 149-171. The human and economic cost of alcohol misuse in the

Given that alcohol advertising both initiates new consumers and . alcohol commercials and under-age drinking', International Journal of

What are alcohol advertising restrictions and how do they work? Restrictions on alcohol Journal of Public Health Policy, 16(2):213-30, 1995.

December 15, 2011

Discover PalgraveOpen | Open Access options available for this journal The influence of alcohol advertising on young people continues to be the subject of

Alcohol Companies Target Youths With Magazine Ads, New Study Shows Alcoholic beverages popular among youths are more likely to be

had both alcohol and mental health problems. Aitken, P.P., 1989. Television Alcohol Commercials and Under-Age Drinking. International. Journal of Advertising

variety of dimensions of magazine alcohol advertising. The sample consisted of 42 magazines, with a total of 3131 alcohol advertisements appearing in 494

February 19, 2012

When the group launched in 2002, a Wall Street Journal article announced that the placement of beer and other alcohol commercials on television airwaves.”

Alcohol advertisements on the music channels MTV and TMF and on a

Sex and Sexism in Australian Alcohol Advertising: (Why) Are Women More Offended than Men?

Youth in general are overexposed to magazine advertising relative to adults. In 2002 youth saw 20% more advertising for all alcohol and 26% more distilled

August 3, 2011

Television and Magazine Advertisements View sample ads. View In the News. View press clippings from the Center on Alcohol Marketing and Youth. Brochures

From May 2004 until March 2005, television and magazine advertising campaigns (national and regional) were monitored for alcohol products. The television

M.H. Duffy (1990), "Advertising and alcoholic drink demand in the U.K.: Some further Rotterdam model estimates", International Journal ofAdvertising, Vol.

Health Education Journal. Gerard B. Hastings, Anne Marie MacKintosh and Philip P. Aitken. Is alcohol advertising reaching the people it shouldn't reach?

November 22, 2011

For example, one of every six magazine advertisements and one of every fourteen television advertisements for alcohol, target underage

Alcohol advertising is everywhere on college campuses throughout the done by the American Journal of Preventive Medicine on “The Marketing of Alcohol to

Alcohol and Cigarette Advertising in Ms. Magazine. Meredith Minkler, Lawrence Wallack and Patricia Madden. Top of page

Hill et al [18], for example, examined the inclusion of responsibility messages in alcohol advertisements appearing in 48 issues of Rolling Stone magazine from

March 17, 2012

In European countries alcohol advertising is regulated by two channels: The law .. The image in a magazine advertisement represents a man and a woman

scores of the alcohol advertisements were significantly higher than those for magazine cigarette advertisements and found that they frequently contained

Cover: Association Between Adolescent Viewership and Alcohol Advertising on Cable Television. Published in: American Journal of Public

NASPA JOURNAL, VOL. 32, No. 2, WINTER 1995. Alcohol Advertising in the College Newspaper at a Large Midwestern. Residential Campus: 1984 and 1992

January 26, 2012

Aims: Alcohol portrayal in movies and commercials is generally positive and Third, alcohol cues in commercials and watching characters consuming This journal enables compliance with the NIH Public Access Policy

Atkin, Charles, J. Hocking, and Martin Block. 1984. Teenage Drinking: Does Alcohol Advertising Make a Difference? Journal of Communication

Wine, beer, and spirits advertisers have mostly complied with their voluntary commitment to decrease the amount of youth exposure to alcohol

"Measurement Problems in Assessing Adolescent Exposure to Alcohol Advertising in Magazines," Journal of Adolescent Health, 46(4), April 2010, 403- 04.

January 31, 2012

PLoS Med 4(4): e151. doi:10.1371/journal.pmed.0040151 . of alcohol, drinking context, alcohol prices, alcohol advertising, and operation of

Free Online Library: Youth reactions to televised liquor commercials. (Letter to the Editor).(Letter to the Editor) by "Journal of Alcohol & Drug Education"; Health,

Of these, approximately 2000 are for alcoholic beverages.1 Add to these other forms of advertising (magazine ads, billboards, Web sites and brand-related

HEALTH EDUCATION RESEARCH. Theory & Practice. Vol.6 no.4 1991. Pages 487-490. SHORT COMMUNICATION. Alcohol and cigarette advertising on

May 15, 2012

Pub Types: Journal Articles; Reports - Evaluative. Abstract: Few studies have investigated children's responses to television alcohol advertising. Two separate

Studies have revealed that TV alcohol advertising is getting appealing messages across to children in the UK, Publication Name: Health Education Journal

how we estimate magazine alcohol advertising exposure measures with We find that when youth see more magazine alcohol advertising

Titled "Does alcohol advertising promote adolescent drinking? Results from a 5 edition of the journal Addiction. "It appears that it's a

February 28, 2012

Magazine readership and alcohol advertisements. The advertisement rate ratio for every additional 1 million adolescent readers. For example, a US magazine

EBSCO Contemporary Economic Policy; International Journal of Advertising Alcohol Advertising+ Youth; Alcohol Advertising+ Youth+

Adlaf EM, Kohn PM, Alcohol advertising, consumption and abuse: a co-variance- structural modelling look at Strickland's data., British Journal of Addiction, 1989.

The Journal 23(4):9, July/August 1994. Aharon, Sara. Alcohol Advertising on Television: An Exploration of Educational Dimensions and Curriculum Strategies.

February 24, 2012

magazine advertisements for malternatives, alcopops and other “low-alcohol refreshers.”8. This means that 96% of African-. American youth, on average, saw

The 2003 standard had an immediate effect on lessening youth exposure to magazine alcohol ads, but television alcohol ads increased on

Wall Street Journal (subscription required): Suit Alleges Alcohol Industry Relief Sought: $4 billion, and an end to marketing and advertising practices that

Alcohol Advertising and Youth. Henry Saffer. Objective: The question addressed in this review is whether aggregate alcohol advertising increases alcohol

January 27, 2012

To evaluate the relationship between exposure to alcohol advertising and marketing and . exposure to TV beer advertising, magazine alcohol advertising, beer

Research on the effects of alcohol advertising on adolescent alcohol-related beliefs and behaviors has been Journal of Studies on Alcohol 57:549-558, 1996.

Medical XPress | September 30th, 2011. New Rules for Alcohol Companies to Advertise and Market on Social Networks Wall Street Journal | September 21st,

In the article “Alcohol Advertising and Youth: A Measured Approach,” published by The Journal of Public Health Policy, researchers are

December 30, 2011

We find that the number of alcohol advertisements in magazines controlling for a set of magazine and readership variables related to the

Journal of Adolescent Health, Volume 40, Issue 6, Pages 527-534, June 2007, Recent studies suggest that exposure to alcohol ads has a limited influence on

peared in the Journal's Spring I994 issue (S). for a shift in its policies regarding alcohol advertising. especially issues related to alcohol advertising (p. 57).

exposure to magazine advertising for alcohol and to beer concessions at sports or music events predicted frequency of drinking in grade 9. 4. A study of 2406

April 27, 2012

Magazine alcohol advertising compliance with the Australian Alcoholic Beverages Advertising Code. Drug and Alcohol Review. 26 (1): pp. 73-81., file restricted

Recent changes in alcohol advertising policies, such as the decision by distillers to end a .. or, in the case of print advertising, within a booklet or magazine.

Alcohol Advertising and Public Health: An Urgent Call for Action. The use of of alcohol advertising influences chil- . 2. 180 American Journal of Public Health

Is it time to ban alcohol advertising? Author: Anderson, Peter. Source: Clinical Medicine, Journal of the Royal College of Physicians, Volume 9,

February 20, 2012

measure exposure to alcohol advertisements by adolescents and youth, including two studies published by the Journal of the American

Journal/Book title, Volume, Issue The effect of alcohol advertising on drinking patterns has been a highly debated issue. Atkin, Neuendorf

Because alcohol ads are a small portion of the total number of advertisements in a given magazine or generally, endogeneity of price is not a concern. (Alcohol

alcohol ads & beer concession stands at sports and music events. For drinking onset, null results for exposure to TV beer ads, magazine ads & beer concession

September 14, 2011

SJO banner. Search all journals this journal. Advanced Journal Search ». Alcohol Advertising and Violence Against Women: A Media Advocacy Case Study

evidence of an impact of media exposure and alcohol advertising on . 2004 until March 2005 television and magazine advertising campaigns were monitored

Reinterpreting Latino culture in commodity form: The case of alcohol advertising in the Mexican American community. Hispanic Journal of Behavioral Sciences,

Content analyses of the appealing features used in alcohol advertisements suggest that drinking is . American Journal of Preventive Medicine, 30 (4), 277- 283.

August 4, 2011

Forty-eight, full page colour current magazine advertisements for alcohol and tobacco were used. All had been previously rated as exemplars of product

How does alcohol advertising influence underage drinking? The role of desirability, identification and skepticism, Journal of Adolescent Health (2006). Author(s):

Casswell, S. (1995) Does alcohol advertising have an impact on the public health ? Drug & Alcohol British Medical Journal 316, 3 January: 29-33. Draper, R.

Alcohol advertising was condemned as the alleged root of these evils by . and effects on beverage consumption, The British Journal of Addiction, 7 13-21.

February 14, 2012

In the European Union, alcohol advertising directed at young people is controlled by means Journal of the American Academy of Paediatrics, 98 (1), 91-96.

A recent alcohol advertising campaign by Canadian brand James Ready that uses lawn signs, posters and View the Journal Mobile Edition

Alcohol Advertising I saw an article in the Wall Street Journal this morning linking increased alcohol advertising, agency, alcohol, drinking,

Alcohol and Other Drugs, Top of Page. Journal Article : Download in ( RIS | BibTeX ) format. Is it time to ban alcohol advertising? Anderson P. Clin. Med. 2009

March 9, 2012

APHA, the Journal, and Alcohol Advertising—The Ethics Involved. 2. “Talking about Alcohol” Uses Deceptive Strategy. William T. Godshall. Small right arrow

Table 2 shows that magazine advertising accounts for. 27% of all alcohol advertising and is primarily spirits advertising. LNA collects data for 166 magazines.

Since motor vehicle fatalities and alcohol advertising are jointly determined, Two Stage The regression results show that alcohol advertising has a significant and "Alcohol advertising bans and alcohol abuse: Reply," Journal of Health

Journal of Health Economics 12 (1993) 213-228. North-Holland Alcohol advertising bans and alcohol abuse: Comment* Douglas J. Young Department of

October 11, 2011

Hastings, G, Brooks, O, Stead, M, Angus, K, Anker, T, and Farrell, T (2010) ' Alcohol advertising: the last chance saloon', British Medical Journal, vol. 340, pp.

The Queen's Journal is a completely student-run newspaper at Queen's Recent studies suggest alcohol advertising attracts new drinkers and

effects of exposure to alcohol advertising (de Possibilities of alcohol advertising bans .. Journal C 340, 10 November 1997, accessed on

Winter, M. V., Donovan, R. J., & Fielder, L. J. 'Exposure of children and adolescents to alcohol advertising on television in Australia', Journal of Studies on

August 27, 2011

(1998) Saffer. Journal of Drug Issues. Read by researchers in: 100% Design. The effects of advertising on cigarette and alcohol consumption

Alcohol advertisers true colors on display with fan can promotion from Journal of Alcohol & Drug Education.

Growth in measured alcohol advertising has outstripped inflation by 20 percent since .. One trade journal reported that the entire scotch category was bent on

Since we're located in Boston, we were thrilled to see a study in this month's American Journal of Public Health about alcohol advertising on

October 7, 2011

The Frequency and Nature of Alcohol and Tobacco Advertising in Televised Sports, 1990 through 1992. American Journal of Public Health 84 (2): 297 - 299.

exposure to alcohol advertising increases total alcohol consumption, particularly articles in top academic journals such as Physica A, Journal of Artificial

In 2002, underage youth saw more alcohol advertising than adults in magazines, and girls were even more exposed to this advertising than boys.

Results 1 - 20 of 63 The content and frequency of alcoholic and nonalcoholic beverage ads in magazine and video formats November 1999泡pril 2000" Journal

September 13, 2011

This article describes policy developments in alcohol advertising and counter- advertising Journal of Adolescent Health Care, 11(1), 10-24. (1993) Effects of

the number of alcohol advertisements in a magazine. It may be more important to analyze the presence or absence of advertising for a particular type of

The body of literature examining alcohol advertising and its impact on different groups of . International Journal of Advertising, 13(4): 287-310. Costa, F.M.

Advertising and Alcohol Abuse of an image included billboards as well as magazine advertising. that the company may sell alcohol but that Earlier Absolut ads

November 23, 2011

World Journal of Retail Business Management Nov/Dec pp TBC. Kenyon, A. J. ( 2006) Exploring Intertextuality: Young People Reading Alcohol Advertising

Hispanic youth to alcohol advertising. Alcohol Advertising in Magazines Reaching Hispanic Youth Magazine exposure is measured in reach

Nearly 25% of television advertising for alcohol products is more likely to be seen by youths | Article from AORN Journal March 1, 2003.

Already, beverage alcohol marketers must restrict their advertising to media where at least 71.6% of the audience is expected to be old enough

November 28, 2011

Journal of Studies on Alcohol and Drugs Outdoor Alcohol Advertising Near Schools: What Does It Advertise and How Is It Related to Intentions and Use of

are that alcohol advertising bans decrease alcohol consumption and that .. P. Whitehead, “Advertising and Alcohol Sales: A Legal Impact Study,” Journal of

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teens heard and saw more beer and distilled spirits radio commercials, magazine

November 12, 2011

animals and youth oriented music increased advertisement recall and likeability. Austin et al. (2005) examined magazine and television alcohol advertisements

to alcohol advertising increases total alcohol consumption, particularly Atkin, C., On regulating broadcast alcohol advertising, Journal of Broadcasting and

A GROUP of experts has called for alcohol advertising to be banned on A separate study published in the journal Alcohol and Alcoholism this

Drinking,” British Journal of Addiction, Vol. 83, 1958, pp. 1399-1419; Charles Atkin and Martin Block,. “Content and Effects of Alcohol Advertising,” prepared for

March 7, 2012

Half the alcohol magazine ads they found were in Sports Illustrated, Rolling Stone and Playboy, magazines Austin described as promoting “risky behavior.”

promotion.1 At least 29 countries have enacted bans of alcohol advertising for one or more .. analysis,” American Journal of Drug and Alcohol Abuse 10, No.

It is divided into three groups, focussing on: i) alcohol advertising; ii) wider marketing; and iii) Journal articles, conference papers, books and dissertations

Jones, S. C. and Donovan, R. J. (2001), Messages in alcohol advertising targeted to youth. Australian and New Zealand Journal of Public

February 15, 2012

Alcohol advertising in magazines and adolescent readership. Article Abstract: The more teenage readers a magazine has, the more likely it is to contain ads for

Alcoholic beverages popular among youths are more likely to be advertised in magazines with high youth readership than alcoholic drinks

Journal of Health Economics 10 (1991) 65-79. North-Holland Alcohol advertising bans and alcohol abuse: An international perspective Henry

The Center on Alcohol Marketing and Youth is "a new anti-alcohol group that has launched a "crusade" against alcohol advertising. The Wall Street Journal. 27

January 28, 2012

Study one: A review of the regulation of alcohol advertising in Australia. From May 2004 until March 2005 television and magazine advertising campaigns

Editorial: Alcohol Advertising,. Marketing and Regulation. This Special Issue of the Journal of Public Affairs focuses on alcohol advertising, marketing and

This paper describes adolescents' exposure to alcohol advertising in stores and to Lori J Bechtel, Gerald J Gorn in Journal of Public Policy Marketing (2006)

This article, from the American Journal of Public Health, reports on a study that investigated associations between the number of alcohol advertisements and

December 23, 2011

Community action is frequently focused on reducing local alcohol advertising ( e.g., Center for .. or, in the case of print advertising, within a booklet or magazine.

Alcohol advertisements extend beyond traditional media. prominent African American actor is used to advertise Tanqueray in Maxim magazine, as well African

Title : The British journal of developmental psychology Volume: 27

from universities, journals, and other research organizations . Australian Alcohol Advertising Self-Regulation Not Working, As Ads Target


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